The best known examples of the sharing economy – the likes of Facebook, Youtube, Uber and Airbnb – are Silicon Valley based and funded technology companies that created new online platforms through which to exchange.
Although operating in very different marketplaces – many creating new ones – they all do one thing in common: extract most of the value created by the users as corporate revenue.
In the above cases the platforms themselves would be useless without their users creating videos, posting updates, providing their homes and apartments or cars.
Yet the platform operators’ capture all of the user generated value. And these companies are not interested in sharing the marketplace that they have created. Indeed Uber and Airbnb appear to have explicit strategies to create monopolies.